Post by account_disabled on Feb 20, 2024 18:51:47 GMT 10
KPI can be calculated both for each employee and for the department. To do this, use the formula you need. Calculation of CRI CTR (Click-through rate) is a click-through rate that shows the ratio of clicks to impressions. CTR = (number of clicks ÷ number of impressions) × 100% CR (Conversation Rate) is a conversion rate that shows how many users took a targeted action. CR = (number of targeted actions ÷ number of site visits) × 100% CPC (Cost Per Click) reflects the ratio of the amount of spending on contextual, targeted advertising to the number of clicks. CPC = advertising campaign costs ÷ number of clicks CPL (Cost Per Lead) is an indicator of the cost of a lead, that is, a user who performed at least one of the targeted actions.
CPL = marketing spend ÷ number of leads received LTV (LifeTime Value) reflects the income from one client for the entire time of working France Phone Number with him. LTV = revenue for a specific period ÷ all customers for that period CPO (Cost Per Order) shows the company's costs for attracting a customer. CPO = advertising costs ÷ number of orders received Subscribe to the hot ones MARKETING NEWS MARKETOLOGIST 2.0 > Subscribe to the monthly NEWS DIGEST Enter your E-mail BR (Bounce Rate) is a bounce rate that reflects the percentage of users who left the site after viewing the first page. B
number of rejections ÷ number of site visits × 100% ROI (Return Of Investments) is a return on investment KPI that shows the ratio of income to invested funds. ROI = (income – expenses ) ÷ investment × 100% ROMI (Return Of Marketing Investment ) reflects the return on marketing costs. ROMI = (marketing revenue – marketing costs) ÷ marketing costs × 100% AOV (Average Order Value ) is the average check order, which shows the ratio of profit to the number of orders placed. AOV = total revenue ÷ number of orders Practical application of KPI CRI plan Use KPIs as elements of a plan that will help you organize the control of the activities of employees and the company as a whole. In particular, make a special report card with specific KPIs for each employee or department and record planned and actual values in it.
CPL = marketing spend ÷ number of leads received LTV (LifeTime Value) reflects the income from one client for the entire time of working France Phone Number with him. LTV = revenue for a specific period ÷ all customers for that period CPO (Cost Per Order) shows the company's costs for attracting a customer. CPO = advertising costs ÷ number of orders received Subscribe to the hot ones MARKETING NEWS MARKETOLOGIST 2.0 > Subscribe to the monthly NEWS DIGEST Enter your E-mail BR (Bounce Rate) is a bounce rate that reflects the percentage of users who left the site after viewing the first page. B
number of rejections ÷ number of site visits × 100% ROI (Return Of Investments) is a return on investment KPI that shows the ratio of income to invested funds. ROI = (income – expenses ) ÷ investment × 100% ROMI (Return Of Marketing Investment ) reflects the return on marketing costs. ROMI = (marketing revenue – marketing costs) ÷ marketing costs × 100% AOV (Average Order Value ) is the average check order, which shows the ratio of profit to the number of orders placed. AOV = total revenue ÷ number of orders Practical application of KPI CRI plan Use KPIs as elements of a plan that will help you organize the control of the activities of employees and the company as a whole. In particular, make a special report card with specific KPIs for each employee or department and record planned and actual values in it.
